KEEPNET LABS > Reports > 2017 Phishing Campaign Review

2017 Phishing Campaign Review

2017 was a record year for security incidents and
data breaches. Phishing has become a huge threat to
businesses and consumers worldwide and the number
of recorded phishing attacks continues to grow
exponentially. It is predicted that by 2020 phishing will
be the number one cyber-threat to your organisation.


As shown by Verizon’s 2016 Data Breach Investigations
Report (2), 30% of phishing emails are opened soon
after receipt, and about 12% of recipients go on to
click suspicious links or attachments.


Additionally, “The median time for the first user of a
phishing campaign to open the malicious email is 1
minute, 40 seconds. The median time to the first click
on the attachment was 3 minutes, 45 seconds.”


Phishers exploit the human factor to break the security
chain. In the words of Janet Brumfield of Verizon
Enterprise Solutions, cybercriminals “exploit human
nature as they rely on familiar attack patterns .”
Phishing attacks are successful because they target
natural human responses, like the urge to open
correspondence from a friend, or at their trusted work
account (3).

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