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What is Smishing (SMS Phishing)?

Smishing, or SMS phishing, involves fraudulent text messages designed to deceive recipients into giving personal information. This guide explains how smishing works and offers practical advice on recognizing and avoiding these scams to safeguard your information.

What is Smishing (SMS Phishing)?

In 2024, cyber threats are evolving at an alarming rate. One such threat that has gained prominence is SMS phishing, also known as smishing. Similar to the other phishing attacks that have been plaguing businesses globally, smishing is a type of phishing attack where fraudsters use text messages to trick victims into revealing sensitive information. This blog post aims to shed light on the risks, impacts, and solutions to smishing attacks.

What is Smishing Attack

Smishing is a form of phishing where scammers use SMS or text messages to trick victims into revealing sensitive information such as usernames, passwords, and credit card details. These attacks often impersonate legitimate organizations and use urgent language to manipulate victims into responding. The information obtained can then be used to commit fraud or identity theft, leading to significant financial losses for individuals and businesses alike.

The Impact of Smishing Attacks on Businesses

Smishing attacks have real, tangible impacts on businesses worldwide, leading to significant financial losses, reputational damage, decreased productivity, and erosion of customer trust.

Here are some concrete examples:

  • Uber Smishing Attack: In 2018, Uber drivers were targeted by a smishing scam where they were sent a text message claiming to be from Uber, asking them to verify their account details. This scam resulted in many drivers losing their earnings, with some reports indicating losses of up to $3,000 per driver.
  • Australian Bank Smishing Attack: In 2019, customers of several Australian banks were targeted by a smishing scam that resulted in losses of over AUD 1.5 million. The scam involved text messages that appeared to be from the banks, warning customers of suspicious activity on their accounts and urging them to log in via a link provided in the message.
  • COVID-19 Relief Fund Smishing Attack: During the COVID-19 pandemic, a smishing scam targeted small businesses in the United States, promising access to relief funds. The scam resulted in losses estimated to be in the millions of dollars, with businesses providing sensitive financial information to the scammers.
  • FTC Data: According to the Federal Trade Commission (FTC), businesses in the United States reported losses of $1.8 billion to imposter scams, including smishing, in 2020 alone. This figure underscores the significant financial impact of these attacks.

These examples highlight the severe financial impact of smishing attacks on businesses, with losses varying widely depending on the scale of the attack and the size of the targeted business. For small and medium-sized enterprises, these losses can be particularly devastating, potentially leading to bankruptcy.

How Scammers Used SMS To Attack

Smishing attacks are not just hypothetical scenarios; they are real and have caused significant damage to individuals and businesses alike.

Here are a few notable instances:

  • The PayPal Smishing Scam: In 2020, a widespread smishing attack targeted PayPal users. The victims received a text message claiming their account had been suspended due to unusual activity, and they were directed to a fraudulent website to "confirm their identity." This scam resulted in countless users unknowingly handing over their login credentials to the scammers.
  • The COVID-19 Smishing Scam: During the COVID-19 pandemic, numerous smishing scams surfaced. One notable case involved text messages claiming to be from government health departments, offering free testing. The messages contained malicious links that, when clicked, would install malware on the victim's device. The financial impact of these scams was substantial, with victims losing millions of dollars collectively.
  • The Bank of America Smishing Scam: In 2019, Bank of America customers were targeted by a smishing scam where they received a text message claiming their account had been frozen. The message included a link to a fake website where victims were tricked into entering their banking details. The scam resulted in significant financial losses, with some victims losing thousands of dollars.
  • The FedEx Package Smishing Scam: Another prevalent smishing scam involved text messages claiming to be from FedEx, stating that the recipient had a package waiting and needed to update their delivery preferences. The link in the message led to a fake Amazon satisfaction survey, which asked for credit card information to pay for shipping. This scam resulted in substantial financial losses for victims who fell for the scam.

These real-world examples underscore the severity of smishing attacks and the significant financial impact they can have on victims. It's important to remain cautious and take proactive measures to protect against such threats.

How to Prevent Smishing Attacks

To address the burgeoning issue of smishing, businesses can deploy a myriad of strategies.

  • Enriching Employee Knowledge: One key countermeasure is to educate your workforce about the perils of potential smishing attacks. By enabling them to identify anomalous or suspicious text messages and providing explicit guidelines on the appropriate response, you're fortifying your first line of defense.
  • Equipping with Anti-Smishing Tools: It's imperative to arm your organization with tools designed to respond to SMS phishing attacks. This may involve incorporating Smishing Simulation tools that mimic real smishing threats, thereby enabling employees to understand the threat better and practice their response skills in a controlled environment. By routinely experiencing these threats within a safe context, employees can progressively improve their capacity to detect and neutralize these digital risks.
  • Creating a Security-Centric Culture: A culture that promotes security awareness plays a significant role in mitigating smishing threats. Encourage employees to stay updated on emerging threats and the evolving landscape of digital fraud. Regular webinars, workshops, and seminars can be organized to keep everyone informed about the latest threats and preventive measures.
  • Real-Time Monitoring and Adaptive Training: Establishing a system for real-time tracking of risky behavior can help identify vulnerabilities within your organization promptly. When suspicious actions are detected, the system could automatically assign relevant security training to the employees involved, ensuring that they're constantly honing their skills to match the evolving threat landscape.
  • Implementing Multi-Factor Authentication: By enforcing multi-factor authentication for all sensitive accounts and transactions, businesses can add an extra layer of protection against fraudulent access. This can help secure your systems, even when some of your employees' login credentials might have been compromised.
  • Instituting Clear Policies and Procedures: It's vital to have well-defined policies and procedures for handling sensitive information via text messages. Ensuring that employees fully understand and consistently adhere to these guidelines can significantly decrease the risk of smishing attacks. Regular audits can be conducted to ensure compliance and to identify areas of potential improvement.

Protect Your Business From Smishing with Keepnet Labs

At Keepnet Labs, we understand the critical importance of protecting your business from the growing threat of SMS phishing scams. To assist you in this endeavor, we offer a product specifically designed to assess and train your employees - the Smishing Simulator.

Our Smishing Simulator allows you to conduct safe, simulated smishing attacks, monitoring your employees' reactions to these mock scenarios. This hands-on approach provides invaluable insights into your organization's preparedness against such threats, helping you identify areas that need improvement.

Our focus extends beyond just simulation. We are committed to educating your employees and raising their awareness about smishing attacks. After simulating real-world attack scenarios and evaluating employee responses, we tailor your training and awareness programs to strengthen your business's defenses against these threats.

Take a proactive step towards safeguarding your business with Keepnet Labs' risk-free and compliance-ready fraud protection solutions. Don't wait for an attack to happen - be prepared and stay ahead of the threats. Schedule a demo or contact us for a free trial today .



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tickAutomate behaviour-based security awareness training for employees to identify and report threats: phishing, vishing, smishing, quishing, MFA phishing, callback phishing!
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