Example Adaptive Phishing Simulation for the Finance Department

Adaptive phishing simulations are critical in today’s cybersecurity landscape, especially when tailored to specific departments. Keepnet provides a unique, adaptive phishing simulation platform that customizes scenarios based on user behavior, roles, and risk levels.

Below is a detailed example of how an adaptive phishing simulation can be designed for a finance department to bolster awareness and resilience.

Phishing Scenario Overview

• Target Group: Finance Department Employees
• Objective: Test employees' ability to detect invoice fraud and unauthorized payment requests while improving vigilance against phishing threats.
• Attack Vector: Email phishing with a spoofed sender and malicious attachment.
• Difficulty Level: Moderate (adjustable based on individual performance and risk levels).

Phishing Campaign Details

Email Content:

• Subject Line: "[ACTION REQUIRED] Payment Authorization Needed for Invoice #78942"
• Sender: "accounts@trustedvendor-finance.com" (spoofed domain)
• Body:

“Dear [Employee Name],

Please find attached the invoice for recent services provided by Trusted Vendor. To avoid late fees, we kindly request that the payment of $47,892.75 be processed by end-of-day today. The details for wire transfer are included in the invoice.

If you have any questions, feel free to reach out directly to John Thompson, our Accounts Manager, at john.thompson@trustedvendor-finance.com.

Thank you for your prompt attention to this matter.

Best regards, [Spoofed Name]

Accounts Receivable Department

Trusted Vendor Inc.”

Attachments:

• A malicious PDF named Invoice_78942.pdf containing a link to a phishing site designed to steal login credentials.

Phishing Indicators:

1. Slightly misspelled domain name (trustedvendor-finance.com vs. trustedvendor.com).
2. Urgency in payment request.
3. Unusual payment amount and request for wire transfer details.
4. Suspicious attachment with an unfamiliar naming convention.

Dynamic Adjustments in Phishing Scenarios

Keepnet’s adaptive phishing simulation platform dynamically adjusts the simulation based on employee performance and behavior:

1. High-Risk Employees:

• Employees who click on links or open attachments receive immediate, role-specific training modules on recognizing phishing attempts.
• Follow-up simulations become simpler, focusing on reinforcing basic phishing indicators.

2. Engaged Employees:

• Employees who report the phishing email successfully are rewarded with gamification points, badges, and placement on a leaderboard.
• Their follow-up simulations are more challenging, with advanced spear-phishing scenarios tailored to their role and responsibilities.

3. Role-Based Adaptation:

• Scenarios are customized for finance-specific risks, such as vendor payment fraud, unauthorized wire transfer requests, and impersonation of executives.

Follow-Up Phishing Simulation Example

Follow-up phishing simulations are designed to build on the outcomes of an initial simulation, tailoring the next steps to employee behavior. Employees who fall for the first simulation are targeted with scenarios addressing their specific vulnerabilities, while those who report phishing attempts receive advanced scenarios to reinforce their vigilance. Below are two detailed examples:

Scenario for Employees Who Fell for the Initial Simulation

Email Content:

• Subject Line: "[Urgent] Approval Needed: Updated Vendor Payment Details"
• Sender: "ceo@yourcompany-finance.com" (spoofed domain impersonating the CEO).
• Body:

Hi [Employee Name],

We just received updated banking details from Trusted Vendor for their payment. Please ensure that this is processed as soon as possible to avoid any interruptions in service. Their new account details are attached for your reference.

Let me know once it’s completed.

Thanks, [Spoofed Name]

CEO

Your Company

• Attachments: A malicious PDF named Updated_Banking_Details.pdf designed to collect login credentials for financial systems.

Scenario for Employees Who Reported the Initial Simulation

Email Content:

• Subject Line: "[FYI] Vendor Payment Inquiry - Follow-Up Required"
• Sender: "invoices@trustedvendor-support.com" (spoofed support email address).
• Body:

Hello [Employee Name],

We noticed a delay in processing our invoice #78942. Please confirm if you have received it, as it’s critical for our accounting records. The original invoice and payment details are attached for your convenience.

Best regards,

[Spoofed Name]

Trusted Vendor Support Team

• Attachments: A malicious Excel file named Invoice_FollowUp.xlsx containing macros that execute a phishing attack.

How Follow-Up Phishing Scenarios Were Designed

Follow-up phishing scenarios are carefully crafted to address individual employee behaviors and organizational risk levels. By leveraging adaptive techniques, these scenarios ensure that training remains relevant, challenging, and impactful. Below is an overview of the key principles behind their design:

1. Behavior-Based Adaptation:

• Scenarios dynamically evolve based on employee actions in previous simulations.
• High-risk employees receive simplified simulations to reinforce fundamental skills.
• Vigilant employees are challenged with advanced tactics, such as executive impersonation.

2. Risk-Based Progression:

• Employees with decision-making authority are targeted with spear-phishing scenarios that mimic realistic financial fraud attempts.

3. Realistic Complexity:

• The use of NIST Phish Scale ensures that simulations grow in difficulty based on the employee’s performance and role.

Why Keepnet’s Adaptive Phishing Simulation Stands Out

Keepnet’s platform includes unique features that set it apart:

1. Comprehensive Attack Methods:

• Covers email, SMS (smishing), voice phishing (vishing), callback phishing, multi-factor authentication (MFA) phishing, and QR code phishing (Quishing).

2. AI-Powered Personalization:

• Uses AI to create and tailor phishing scenarios for individuals based on their risk profile, behavior, role, and authority level.
• Dynamically selects phishing templates to align with the employee’s vulnerabilities and previous performance.

3. Hyper-Personalization:

• Scenarios are customized for tone, language, and locale, ensuring relevance and realism.

4. Gamification for Engagement:

• Incorporates badges, leaderboards, and rewards to drive participation and reinforce positive behaviors.

5. Real-Time Feedback and Training:

• Employees receive immediate feedback and micro-learning opportunities after falling for a phishing simulation.

6. Outcome-Driven Metrics:

• Tracks phishing reporting rates, risk scores, dwell time, repeat offenders, and overall behavioral improvements.

Outcome-Driven Metrics

Measuring the success of follow-up phishing simulations requires tracking key metrics that highlight employee performance and behavior. These metrics provide valuable insights into the effectiveness of training and areas for improvement. Below are the critical outcome-driven metrics to evaluate:

1. Click Rate: Percentage of employees who clicked the phishing link or opened the attachment in both the initial and follow-up simulations.
2. Reporting Rate: Percentage of employees who correctly identified and reported the phishing attempts.
3. Time to Report (TTR): Average time taken to report phishing attempts.
4. Behavioral Patterns: Comparison of responses between initial and follow-up simulations and identification of improved vigilance or persistent risky behaviors.
5. Adaptation Effectiveness: Measures how employees adapt to increasingly sophisticated phishing attempts.

Learning Outcomes

Employees should learn to:

1. Scrutinize emails for subtle signs of phishing, especially from senior executives.
2. Verify vendor updates and payment details through secure channels.
3. Recognize the importance of reporting phishing attempts promptly, even if they suspect an email might not be legitimate.

By implementing Keepnet’s adaptive phishing simulations, organizations can ensure continuous learning, improved vigilance, and a resilient cybersecurity culture within their finance departments and beyond.